Celsius Holdings Inc. announced that the company is expanding its product portfolio to include a branched-chain amino acids (BCAA) functional beverage that is designed to fuel muscle recovery, it says. Initially, CELSIUS BCAA +Energy Recovery Drink will launch three flavors, Blood Orange Lemonade, Tart Cherry Lime and Tropical Twist. In addition to BCAAs, the product will include additional functionality with ingredients of tart cherry, Vitamin D3, electrolytes and 100mg of caffeine. Celsius BCAA Recovery Drink product line will initially be launched in the fitness channel and further establishes the company as a leading innovator in the functional beverage market. The dietary supplement is packaged in 12-ounce aluminum cans.
Celsius Holdings Inc., Boca Raton, Fla.