The Mezcal capital of the world, Oaxaca, Mexico, has just set a new world record at Vive Mezcal 2019, bringing together the largest number of different mezcal labels in a single space. The Mezcal Wall (Muro Mezcalero) will be part of a permanent exhibition that can be visited.

Padre azul Tequila released the latest spirit in its portfolio: Xiaman Mezcal Artesanal. 

Constellation Brands Inc., Victor, N.Y., acquired a minority stake in the parent company of Mezcal El Silencio, a specially crafted, Los Angeles-based mezcal label and leader in the category.

Adding to its portfolio of Mexican spirits, 3 Badge Beverage Corp. introduced The Bozal Espadin-Barril-Mexicano Ensamble mezcal. 

Proximo Spirits introduced a new mezcal blend in select markets: Creyente Mezcal Joven.

Sales from high-end premium and super-premium products are fueling a large portion of growth in the spirits industry. When it comes to the tequila segment, the same trend holds true. According to the Distilled Spirits Council of the United States, U.S. tequila volume from the high-end premium and super-premium sub-categories are up 238 and nearly 652 percent, respectively, from 2002 to 2015.

Who’s thirsty out there? It looks like the readers of Beverage Industry as they voted and named JUST Water as the Readers’ Choice New Product of the Month poll winner for November.