Packaging celebrates partnership between baseball and Official Vodka of team
October 13, 2017
In 2017, two American icons converged as Beam Suntory signed a multiyear Legacy Partnership with the 2016 World Champion team: the Chicago Cubs. The exclusive distilled spirits sponsorship made EFFEN Vodka the Official Vodka of Wrigley Field, the home of the Cubs.
New York-based Brockmans Gin, the super-premium gin, is gearing up for the holidays with a gift carton designed to help retailers drive incremental sales of Brockmans during the busy holiday season, it says.
Tattoo artist Mister Cartoon hand-rendered bottle design
September 26, 2017
Hamilton, Bermuda-based Tequila Cazadores, a 100 percent blue agave premium tequila, debuted a limited-edition blanco bottle, reimagined by legendary tattoo artist Mister Cartoon in honor of Día de los Muertos.
Limited-edition kit allows consumers to create iced coffee cocktail
September 15, 2017
High Brew Cold Brew Coffee and RumChata cream liqueur have partnered to offer a limited-edition cocktail kit. When paired, the duo creates an iced-coffee cocktail combining the smoothness of High Brew Cold Brew Coffee’s classic, dairy-free Black and Bold flavor with the smooth and creamy taste of RumChata cream liqueur.
Budweiser reintroduced its America packaging this summer. Since 2011, when Budweiser unveiled its first stars and stripes can, the brand has “raised a cold one” to summer in celebratory fashion, the company says.
Mexican beer brand features legendary fighters on bottles
September 15, 2017
Corona Extra announced the launch of its 2017 limited-edition “Legends” bottles. For the fifth consecutive year, Corona released specially wrapped, collectible 12-ounce bottles featuring six boxers.
Decanter celebrates partnership with Ducks Unlimited
September 12, 2017
St. Louis-based Luxco’s Lord Calvert Canadian Whisky, which previously had established a partnership with Ducks Unlimited, a leader in wetlands and waterfowl conservation, announced that as part of its continuing partnership, it is releasing a second 750-ml custom decanter, which is available this month throughout the United States.
Brand launches commemorative bottles of Avión Reserva 44 Extra Añejo
August 22, 2017
Continuing to celebrate “the best for the best,” Tequila Avión, New York, has created a limited-edition, commemorative bottle of the brand's ultimate tequila offering, Avión Reserva 44 Extra Añejo.