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CytoSport Inc., maker of Muscle Milk, is featuring seven college athletic programs on custom, limited-edition 14-ounce bottles to celebrate college football season. Partner programs include the Alabama Crimson Tide, Arizona State Sun Devils, Oregon Ducks, Syracuse Orange, Tennessee Volunteers, Texas A&M Aggies and the Texas Longhorns.
bottlePORT, Inc. aims to give mindful beverage drinkers convenience and value by introducing eco-friendly, natural ingredients line “bottlePORT.” In an agreement with NYSW Beverage Brands Inc. to be the exclusive “bottler,” the new company will redefine the dosing cap segment by using this technology to create a reusable bottle system that delivers several drinks per one bottle, the company says.
Melitta USA announced that its Melitta Café de Europa gourmet single-serve coffee capsules are now compatible with all Keurig-style machines, including the Keurig 2.0 brewer.
Lavazza, “Italy’s Favorite Coffee,” introduces the first compostable coffee capsule for Italian espresso in partnership with biochemical corporation, Novamont.
The Coca-Cola Co., Atlanta, unveiled the world’s first PET plastic bottle made entirely from plant materials at the World Expo - Milan. PlantBottle packaging pushes the boundaries on sustainable innovation by using groundbreaking technology to create a fully recyclable plastic bottle made from renewable plant materials, the company says.
The Coca-Cola Co. is expanding its Simply juice brand into a new beverage segment. Simply Juice Drinks are a premium line of all-natural, not-from-concentrate beverages.
Batman has Robin, Andy Taylor has Barney Fife, Han Solo has Chewbacca, and Pinocchio has Jiminy Cricket. While sidekicks might be the background character in all of these famous duos, secondary packaging has more of a spotlight position in its role as primary packaging’s sidekick.
The Can Manufacturers Institute (CMI), Washington, D.C., launched a new website, Cans: The Sustainable & Smart Solution, which promotes the benefits of metal cans as a packaging choice for food and beverages. The interactive microsite, which includes data and videos, focuses on cans’ sustainability and reasons for choosing cans.