Skinnygirl Cocktails, a brand of Beam Suntory Inc., announced the addition of Skinnygirl Watermelon Lime Margarita, a flavored ready-to-drink (RTD) cocktail.
DRY Soda Co. expanded its DRY Sparkling line with the addition of two limited-edition summer releases: Serrano Pepper Dry Sparkling and Malali Watermelon DRY Sparkling.
With more than 77,000 attendees, the 36th annual Natural Products Expo West and Engredea experienced another record-setting year with 6.9 percent growth. Produced by New Hope Network, Boulder, Colo., the 2016 Expo West brought together more than 3,000 exhibiting companies, including more than 600 first-time exhibitors. The show took place March 9-13 at the Anaheim Convention Center in Anaheim, Calif.
IZZE, a brand of Naked Emerging Brands, now offers three new flavors in its line of sparkling, flavored waters: Mandarin Lime, Raspberry Watermelon and Blackberry Pear.
Powerade, a brand of The Coca-Cola Co., announced the extension of its line of sports drinks with the addition of two new flavors: Twisted Blackberry and Watermelon Strawberry Wave.
Mtn Dew Kickstart, a brand of PepsiCo, introduced four new flavors joining the lineup: Midnight Grape, Watermelon, Blueberry Pomegranate and Blood Orange.
World Waters LLC expanded its WTRMLN WTR brand with WTRMLN LMN, a cold-pressed juice made from watermelon flesh and rind, with the addition of organic lemon.
