Children's beverages - Articles - Page 2

Children’s drink line launches in Target

Little Villager available in three kid-friendly flavors

November 5, 2018

San Diego-based Villager Goods launched Little Villager, a low-sugar and flavorful organic beverage for kids. Co-founded by active and health-conscious parents Josh Landan and Jeff Hansson, Villager Goods is also owned in partnership with a team of professional surf, skateboard, and snowboard athlete investor-ambassadors.

AquaBall

February 20, 2017

True Drinks introduced the rebranded AquaBall, featuring a preservative-free formula.

Vita Coco launches kids drinks line

Vita Coco Kids available at Target stores nationwide in July

June 11, 2013

New York-based Vita Coco launched Vita Coco Kids, a new line of coconut water beverages formulated especially for children between the ages of 2 and 8. The new beverages will be available in Apple Island, Paradise Punch and Very Cherry Beach flavors.

New standards impact school nutrition

Beverage companies look to meet new guidelines

Jessica Jacobsen

October 31, 2012

For the first time in more than 15 years, the U.S. Department of Agriculture (USDA) announced new standards for school meals, including beverages.

Children's drinks address growing concerns

Children’s drinks leverage natural, reduced sugar claims

Jessica Jacobsen

February 13, 2012

When it comes to children’s nutrition, parents are faced with the challenge of finding products that meet their nutritional preferences, but also appeal to their children. But the challenge extends beyond parents and begins with the manufacturers. Beverage-makers are tasked with developing products to help bridge the gap between nutritional demands and pleasing taste profiles.

Fruitful imagery

August 15, 2011

American Beverage Corp. and The Biondo Group collaborated to redesign the packaging for Little Hug Fruit Barrels. The brand identity and package design firm stated that the Little Hug packaging incorporates water and fruit imagery to articulate strong flavor, refreshment and energy cues. The new brand mark incorporates the barrel-shaped bottle as a discrete icon and the name Fruit Barrels, according to The Biondo Group.

Packaging News - August 2011

August 9, 2011

Read about a relaxation beverage, vodka, lemonade, iced tea and children's beverages.

New nutrition criteria for children’s beverages

July 18, 2011

The Children’s Food and Beverage Advertising Initiative (CFBAI), a program of the Council of Better Business Bureaus, announced an agreement that will enforce uniform nutrition criteria for food and beverages advertised to children. The CFBAI in collaboration with top food industry scientists and nutritionists developed the nutrition criteria.

What are kids drinking at school?

Elizabeth Fuhrman

September 10, 2010

Beverage companies have committed to bringing better-for-you beverages to schools, which might have inspired consumers to make a few behavior changes.