Articles Tagged with ''digestive health''

Although a niche category, experts highlight how the kombucha market remains resilient, driven by health and wellness trends and diverse flavor innovations.

Consumer awareness on gut health has helped probiotic and prebiotic beverages flourish in recent years, particularly as price gaps with traditional beverages have narrowed.

OLIPOP, a functional soda brand, announced the launch of its newest fall flavor: Crisp Apple. 

Health-Ade Kombucha has benefited from the momentum in consumer health and wellness trends as the company crafts high-quality kombucha through its use of organic ingredients.

With consumers increasingly seeking functional drinks that support digestive and immune health, experts note that kombucha is thriving.

In the beverage market, manufacturers are supporting health-and-wellness needs with more function, and less sugar.

As COVID-19 brought heightened awareness of immunity and a shift toward self-care, interest in probiotic beverages has spiked considerably, experts note.

Consumers are more knowledgeable nowadays; therefore, they hold their food and beverage choices to higher standards, experts note.

Wild Tonic, a brand of Jun (made with honey instead of cane sugar, like traditional kombucha), debuted refreshed packaging. The renewed design will be featured on the brand’s 12-ounce glass bottles and slim cans. 

Just ahead of summer, Karma Water Culture LLC announced a new flavor to its line of natural, nutrient-enhanced Karma Water: Karma Watermelon Wild Berry.