Articles Tagged with ''tea''

The Coca-Cola Co. expanded its Fuze lineup to include naturally flavored teas and juice drinks.

After its three-month-long 20th anniversary contest initiative, New York-based Arizona Beverages announced that fans have selected the package design for its new Cherry Lime Rickey flavor.

Bethesda, Md.-based Honest Tea, a wholly owned subsidiary of The Coca-Cola Co., began rolling out its first integrated advertising campaign with the new tagline “Refreshingly Honest.” The ads highlight the true taste of Honest Tea beverages by emphasizing the company’s use of real, organic ingredients with a quirky playfulness that stays true to the brand, the company says.  This is Honest Tea’s first foray into TV commercials. The company also will extend the campaign to digital video, social media, out-of-home billboards and transit signage, as well as grassroots events around the country.

Sun Chlorella USA launched Infuse Your Mood tea, which is said to help balance consumers’ mind, body and spirit.

In response to the increasing number of consumers looking to experiment with flavors, Red Rose Tea launched a line of hand-crafted black teas inspired by desserts.

Cat Cora’s Kitchen by Gaea, a brand of Gaea Products S.A., will introduce a line of saffron-based herbal teas in July.

In response to consumer requests for a light-tasting, less sweet all-natural tea, Dr Pepper Snapple Group launched Snapple Lightly Sweetened teas in Peach Passionfruit and Cherry Pomegranate flavors.

When it comes to tea, the more “colorful” the better. 

Caribou Coffee Co. Inc., Minneapolis, introduced six new all-natural sparkling teas and juices as well as 64-ounce growlers at its coffeehouses.

PepsiCo, Purchase, N.Y., will introduce new varieties to its low-calorie Tropicana Trop50 brand next month, including a Red Orange variety and a line of juice-and-tea combinations.