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Home » functional water

Articles Tagged with ''functional water''

Bottled water market has potential to surpass CSDs

Sparkling and enhanced waters drive category growth
Amanda Del Buono
October 12, 2015

Bottled water has come a long way in its lifetime, and today, consumers are choosing this natural, healthy beverage more than ever. Industry experts even speculate that the category could grow larger than the carbonated soft drink (CSD) category by the end of the decade.


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Recovery Water

September 17, 2015

Reliant Beverage Co. released its Recovery Water line in select markets.


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WANU water

August 5, 2015

WANU water, short for water and nutrition, offers four flavor-infused bottled waters, featuring natural flavors, vitamins, fiber and antioxidants. 


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Timino offers new sample pack

4-pack sample available exclusively online
July 16, 2015

While it continues to roll out nationally, Trimino, a protein-infused water has created a four-flavor sample pack available online.


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Beverage brands make celebrations more enjoyable

Bai Brands and Perrier announce summer marketing promotions
jessica Jacobsen
Jessica Jacobsen
July 16, 2015

After being out for the past few weeks on maternity leave, I am happy to be back at Beverage Industry. The birth of my first child definitely was a time for celebration in our family. However, I still was too exhausted to join in the festivities.


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Vitaminwater Refresh, Vital-t

May 29, 2015

Just in time for summer, Glaceau, a division of The Coca-Cola Co., will introduce two new varieties of Vitaminwater.


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Hydrive Energy Water Strawberry Lemonade and Raspberry Lemonade

April 21, 2015

Just in time for spring, Big Red Inc.’s Hydrive Energy Water brand added two new flavors — Strawberry Lemonade and Raspberry Lemonade — to its portfolio of low-calorie, vitamin-enhanced beverages.


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Lance Collins, Dr. Luke launch Core Natural Water

Functional water now available on East and West Coasts
March 16, 2015

Beverage entrepreneur, creator of Fuze and Nos Energy Drink, and co-creator of BodyArmor SuperDrink Lance Collins has joined forces with producer and songwriter Lukasz Gottwald, also known as Dr. Luke, to launch Core Natural Water. The water is ultra-purified and balanced with electrolytes and minerals to achieve a pH of 7.4.


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Fortification helps beverage-makers support better-for-you market

B vitamins, magnesium and omega-3s popular beverage ingredients
jessica Jacobsen
Jessica Jacobsen
December 16, 2014

Whether it’s from your family physician or it’s used as a tag line in a national commercial, many consumers have heard the phrase, “You are what you eat.”


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Hug Water

December 1, 2014

American Beverage Corp. introduced a line of Hug Water drinks for kids.


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