OIKOS announced the launch of its cultured dairy drink: OIKOS FUSION, designed to support the needs of GLP-1 users in a convenient, easy-to-enjoy format.

Made with the patented Advanced FUSION Blend, OIKOS FUSION delivers 23 grams of complete protein, 5 grams of prebiotic fiber, and key vitamins like D, B3 and B12, in a compact, lactose-free, zero added sugar drink, the company says. 

Available in three flavors — Strawberry, Mixed Berry and Vanilla — OIKOS FUSION is designed to help build and retain muscle mass during weight loss when combined with exercise and a balanced diet, the company notes. Made with a patented combination of whey protein, leucine and vitamin D, these three key nutrients have been extensively researched in populations at risk for muscle loss, including two clinical trials conducted by Danone, it says.

“Pairing Danone’s decades of science expertise with the OIKOS brand’s emphasis on strength and high-quality protein enabled us to create something truly unique for people looking to maintain muscle mass while on a weight loss journey,” said Rafael Acevedo, president of yogurt at Danone North America, in a statement. “The growing need for tailored nutrition solutions for people experiencing muscle mass loss is something we can expertly tackle. We know change takes strength and we believe weight loss isn’t only about taking things away — it’s about adding and strengthening routines with nutrient-dense products that help people better meet their goals.”

Whitney Evans PhD, RD, director of nutrition and scientific affairs at Danone North America, added: “People on a weight loss journey often eat less, so it’s crucial to focus on the nutrient density of the foods they do eat. When protein needs are not met, the body will start breaking down muscle to get the amino acids it needs. Fiber is also important considering its role in digestive health and because most Americans fall short on fiber intake. That’s why we created OIKOS FUSION — in listening to GLP-1 users and studying the latest research, we packed as much targeted nutrition as possible into a small, delicious, and convenient bottle to help make it easier to meet key nutrition needs.”

Packaged in a 7-ounce bottle, OIKOS FUSION initially launched in the refrigerated section of select retailers, with additional retailers rolling out this fall, the company notes.

www.oikosyogurt.com