Oikos, a brand of Dannon Co., launched a new line of protein-packaged, caffeinated dairy beverages: Oikos Pro Fuel. Oikos Pro Fuel contains 25 mg of protein and 100 mg of caffeine in each 10-ounce bottle, the company says. Available in four flavors — Vanilla, Mixed Berry, Peach and Strawberry Banana — the dairy beverages are made with non-fat milk and is rich in nutrients like potassium and calcium, it adds. Oikos Pro Fuel is available at Walmart retailers for a suggested retail price (SRP) of $1.98 and in grocery retailers nationwide for a SRP of $2.49.
Dannon Co., White Plains, N.Y.
Internet: www.oikosyogurt.com
Distribution: National
