Nashville, Tenn.-based TalkShopLive, the leading livestream social commerce platform with unlimited content distribution, announced a new platform capability to enable consumers to purchase beer, wine, and spirits from their favorite brands, celebrities, and creators who host livestreams on TalkShopLive. 

Recognizing the complex regulatory landscape governing alcohol sales, TalkShopLive’s platform will require sellers to adhere to comprehensive compliance features to become verified alcohol brands on TalkShopLive. All alcohol products purchased through the TalkShopLive platform will be age verified at point of purchase and delivery to ensure compliance with all federal, state and local laws.

“We’ve had great success partnering with top talent, from Paris Hilton and Dolly Parton to Jimmy Fallon and Cynthia Erivo, to be a go-to stop on their media tours when launching new products, books or music,” said Bryan Moore, CEO and co-founder of TalkShopLive, in a statement. “With the prevalence of celebrity-driven wine and spirits brands today, we knew we had to find a solution to make our patented livestream ecommerce platform usable for alcohol brands. We’re proud to be able to offer this to our talent and brand partners as a safe and legal way for their fans to get their hands on exciting new wine and spirits launches.” 

TalkShopLive continues to grow its platform every day, partnering with talent on books, music, beauty products, housewares and more, with guests from celebrity mega stars like Martha Stewart, Paris Hilton, Kevin Hart, Cher, Paul McCartney, and Dolly Parton, to influencers and creators such as Charli D’Amelio, Nick Eh 30 and Dude Perfect.