Beverage Industry logo
search
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Beverage Industry logo
  • NEWS
    • R&D News
    • Supplier News
  • PRODUCTS
    • New Products
    • Reader's Choice Poll
  • CATEGORIES
    • Alternative Drinks
    • Beer
    • Bottled Water
    • Cannabis Beverages
    • Carbonated Soft Drinks
    • Energy Drinks & Shots
    • Juice & Juice Drinks
    • Plant-Based Beverages
    • Sports Drinks
    • Tea and Coffee
    • Wine & Spirits
  • R&D
    • Beverage R&D Features
    • Ingredient Spotlight
  • PACKAGING
    • New Packages
    • Packaging Equipment
    • Packaging Material
  • OPERATIONS
    • Distribution
    • Plant Focus
  • TOP LISTS
    • Beer Market Report
    • Executive of the Year
    • State of the Beverage Industry
    • Top 100 Beverage Companies
    • Truck Report
    • Wholesaler of the Year
  • MEDIA
    • eBooks
    • Podcast
    • Polls
    • Videos
    • Webinars
  • DIRECTORIES
    • Annual Manual
    • Contract Packaging Guide
    • Take a Tour
  • MORE
    • Classifieds
    • Channel Strategies
    • Newsletters
    • Events
      • Membrane Technology Forum
    • Interactive Product Spotlights
    • Market Insights
    • Sponsor Insights
    • Store
    • White Papers
  • EMAG
    • eMagazine
    • Archived Issues
    • Advertise
  • SIGN UP!
New ProductsBeer

Genesee Brewery’s Black Cherry Vanilla Kellerbier

Genesee Black Cherry Vanilla.png
August 21, 2024

Genesee Brewery announced its first official sum-all beer: Genesee Black Cherry Vanilla Kellerbier.

“Just when you thought summer couldn’t get any hotter, Genesee is throwing on the flannel in August and kicking off sum-all with zero regrets,” said Tiffany Benning, brand manager for Genesee, in a statement. “Our Black Cherry Vanilla Kellerbier bridges the seasons perfectly, that’s why we’ve declared it our first ever sum-all beer. It showcases the tart sweetness of black cherry and a hint of smooth vanilla, all balanced in a crisp, unfiltered kellerbier that’s refreshing enough to drink in the heat.”

Genesee is leaning into its tradition of releasing seasonal beers before you can even flip your calendar by crafting the new, official sum-all season, it says.

“Sum-all is all about celebrating the best of both seasons and embracing the juxtaposition this time of year offers. Fall beer in August? Makes sense to Genesee,” Benning added. “Flannel swim trunks? You got it. Maple hot dogs? Well, you decide — Genesee is all about giving the people what they want. And while we don't control the weather or the thermostat, Genesee can offer liquid relief, no matter the season.” 

Black Cherry Vanilla Kellerbier now is available to purchase 12-packs of 12-ounce cans and on draft at select locations.

www.geneseebrewery.com


KEYWORDS: seasonal beer

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Recommended Content

JOIN TODAY
to unlock your recommendations.

Already have an account? Sign In

  • top 100 beverage companies

    Top 100 Beverage Companies of 2024

    For the global beverage market, mergers and acquisitions...
    Beverage News
  • Chocolate, Strawberry, Vanilla shakes

    Classic flavors provide reliable, consistent results for beverage-makers

    Classic flavors of chocolate, vanilla and strawberry...
    Ingredient Spotlight
    By: Chloe Alverson
  • Free Spirits Instant Bar Bundle

    Lifestyle trends drive growth for non-alcohol category

    As lifestyle trends continue to drive growth for the...
    Wine & Spirits
    By: Lauren Sabetta
Manage My Account
  • Newsletters
  • Online Registration
  • Subscription Customer Service
  • eMagazine Subscription
  • Manage My Preferences

More Videos

Sponsored Content

Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the Beverage Industry audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of Beverage Industry or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

close
  • Woman in Coat
    Sponsored byApplied Food Sciences

    Opportunity for Hormone Support in Functional Beverages

Popular Stories

Airheads Soda

AIRHEADS enter beverage market

Pepsi Prebiotic Cola

Pepsi offers limited online release of Prebiotic Cola

loose leaf tea

Tea market evolves to meet wellness trends head-on

making connections webinar

Events

April 16, 2025

2025 State of the Industry Series: Alcoholic Beverages

On Demand In Beverage Industry’s annual State of the Industry: The Alcohol Beverage Market, analysts at S&D Insights LLC delve into these trends and how they’re shaping the industry.

View All Submit An Event

Poll

Retail Coffee Segment

What retail coffee segments will fare well into the next year?
View Results Poll Archive

Products

Milk and Dairy Foods Nutrition, Processing and Healthy Aging

Milk and Dairy Foods Nutrition, Processing and Healthy Aging

See More Products

Related Articles

  • Genesee_Oktoberfest.png

    Genesee Oktoberfest, Cran Orange Kellerbier

    See More
  • Genesee Brewery adds 24-ounce can production line

    See More
  • Sparkling Ice Coconut Limeade, Cherry Vanilla Caffeine

    Sparkling Ice Coconut Limeade, Cherry Vanilla

    See More

Related Products

See More Products
  • brewing.jpg

    Handbook of Brewing, Third Edition

  • mastering brewing.jpg

    Mastering Brewing Science: Quality and Production

See More Products
×

Elevate your expertise in the beverage marketplace with unparalleled insights and connections.

Join thousands of beverage professionals today. Shouldn’t you know what they know?

JOIN NOW!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • Newsletters
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • YouTube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2025. All Rights Reserved BNP Media.

Design, CMS, Hosting & Web Development :: ePublishing