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New ProductsWine & Spirits

Eggo Brunch in a Jar Sippin’ Cream

Eggo_BrunchInAJar.png

(Image courtesy of Kellogg’s Eggo and Sugarlands Distilling Co.)

August 30, 2023

Kellogg’s Eggo and Sugarlands Distilling Co. are pairing up again with the launch of their latest boozy innovation: Eggo Brunch in a Jar Sippin’ Cream.

Inspired by classic brunch flavors, this rich and delicious creamy liqueur seamlessly blends the flavors of toasted Eggo waffles, sweet maple syrup and rich butter, with a hint of smoky bacon thanks to the artistry of the experts at Sugarlands, the company says. Plus, this brunch-inspired liqueur pairs well with Eggo waffles to elevate any brunch occasion, it adds.

“Between the juggle of constantly changing schedules, household errands, family outings or busy workdays, it can often feel impossible for parents to find moments they can savor for themselves,” said Joe Beauprez, senior director of marketing for frozen foods at Kellogg Co., in a statement. “Eggo Brunch in a Jar makes it easy for parents to kick back when they’re not caring for their little ones. So, whether parents want to punch up a weekend brunch or savor some of those classic brunch flavors during their downtime, this feel-good Eggo-inspired liqueur is the perfect treat.”

Greg Eidam, master distiller at Sugarlands Distilling Co., added: “Working with Eggo to bring Eggo Nog to life last year was a tremendous experience, so we’re thrilled to partner with them again to create a brunch-inspired version of our Sippin’ Cream that parents can enjoy year-round. Our distillery team crafted Eggo Brunch in a Jar to combine flavors of toasted Eggo waffles, rich maple syrup and notes of creamy butter, with a savory hint of bacon in every sip. Eggo Brunch in a Jar is the perfect way to elevate weekend brunch with a fun cocktail or to enjoy classic brunch flavors during your well-deserved ‘me time’ in the evening.”

The 20% ABV Eggo Brunch in a Jar Sippin’ Cream is available at select retailers nationwide and online in select states. Store locators can be found by visiting Sugarlands’ website.

www.sugarlands.com

KEYWORDS: collaboration liqueur

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