BLK & Bold, Des Moines, Iowa, announced its first-ever partnership with Marvel Studios that will debut the brand’s limited-edition BLK & BOLD Black Panther: Wakanda Forever coffee in celebration of the highly-anticipated upcoming Black Panther sequel. The collaboration includes a variety of special-edition Black Panther: Wakanda Forever-themed products with reimagined packaging that highlights fan-favorite Black Panther characters.
Timed to the upcoming National Coffee Day on Sept. 29, 2022, BLK & Bold’s “Black Panther: Wakanda Forever” collection aims to help fans get excited about the much-anticipated fall blockbuster, it says.
“Black Panther: Wakanda Forever, celebrates the power of being heroic even through adversity. This dedication to resilience and bold empowerment is the very mission BLK & Bold was founded upon,” said Co-Founder and CEO Pernell Cezar, in a statement. “We are beyond thrilled to partner with such a culturally impactful and inspiring film that celebrates the hero in each of us.”
BLK & Bold, which has partnered with Ben & Jerry’s, NBA and more, continues to place purpose and intentionality at the forefront of its partnerships. “The Black Panther: Wakanda Forever” licensee partnership is a continuation of this intention ― a collaboration rooted in the essence of community, culture, perseverance and progress. Every bag of the official licensed coffee purchase will be a part of the brand’s ongoing 5% “For Our Youth” contribution program, which pledges 5% of the brand’s profits to nonprofit organizations nationwide that are dedicated to giving America's children-in-need what is necessary to be the best versions of themselves.
“This partnership has given us the opportunity to bring elements of the fierceness and power that Black Panther 2 encompasses into our own BLK & Bold rituals,” said Co-Founder Rod Johnson in a statement. “We take great pride in this endeavor that continues our mission to turn the daily ritual of enjoying a cup of coffee into a means of giving back.”
“The Black Panther 2: Wakanda Forever” collection reimagines packages of some of the brand’s signature flavors including the RISE & GRND coffee bags ($14), RISE & GRND K-Cups ( $17.50), and Smoove Operator coffee beans ($14). The designs feature the iconic black and gold color scheme. “The Black Panther 2: Wakanda Forever” collection will be sold exclusively on the BLK & Bold website, Target retailers and website as well as Amazon.
BLK & Bold is a B Corp certified brand that is currently the number one selling coffee brand on Amazon and a top seller at Target. A mission driven brand from inception, BLK & Bold’s portfolio now features eight coffee products and 14 tea varieties.