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Beverage NewsCannabis Beverages

Boston Beer Company enters cannabis market with TeaPot

The new line of cannabis-infused iced teas to hit select Canadian markets in July

BostonBeerCo_TeaPot.png

(Image courtesy of The Boston Beer Company)

May 23, 2022

Boston-based The Boston Beer Co. Inc., maker of brands such as Samuel Adams, Truly Hard Seltzer and Twisted Tea, announced the launch of TeaPot, a new line of cannabis-infused iced teas.

TeaPot is the company’s first infused beverage offering and will be available in select Canadian provinces beginning in July, the company says.

TeaPot blends real tea with specific cannabis strains to enhance specific times of the day, it says. Each 12-ounce (355-ml) can of TeaPot contains 5 mg of THC and is crafted to minimize any cannabis taste or aroma, it adds.

The brand’s first release is a Good Day Iced Tea, made with real lemon black tea and infused with Pedro’s Sweet Sativa, a cultivar that is grown in Strathroy, Ontario by licensed producer Entourage Health Corp., and sold exclusively in Canada under its retail brand Color Cannabis.

TeaPot will introduce additional varietals in the coming months, the company says.

“TeaPot purposefully pairs the right tea with the right pot for the right occasion,” said Paul Weaver, director, head of cannabis at The Boston Beer Co., in a statement. “Each can is precisely dosed for social gatherings with friends and family. We think TeaPot is the best-tasting cannabis beverage on the market, and we can’t wait for people to try it ― we think they’ll agree.”

Dave Burwick, CEO of The Boston Beer Company, added: “Our goal is to be the most innovative consumer-focused beverage company on the planet. While beer is our middle name, we’ve also introduced successful hard teas, hard ciders, hard seltzers, and canned cocktails. We’re encouraged by the continued growth of the cannabis beverage category and we believe it’s one of the next innovation frontiers. As we await further progress on U.S. regulations, we’ll continue to develop an exciting product pipeline in the federally regulated market of Canada.”

TeaPot, is produced at Peak Processing Solutions, Windsor, Ontario and distributed by Entourage Health Corporation, Strathroy, Ontario. 


KEYWORDS: CBD (Cannabidiol) iced tea THC

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