5-hour ENERGY, a brand of Living Essentials, Farmington Hills, Mich., is kicking the football season off by giving fans the opportunity to win the ultimate football experience: fans enter their product receipts for a chance to win $10,000.

"Football and 5-hour ENERGY shots are the perfect fall teammates. We know that many could use a boost during early morning tailgates, or the Friday night lights of football,'' said Jeff Sigouin, president of 5-hour ENERGY products, in a statement. “We are excited that this new promotion gives our many football fans something they could really use, $10,000 to create their own football experience."

This promotion, while supported by a national advertising campaign featuring former professional football player and sports radio host, Mike Golic Jr., also offers a way to drive retail traffic and interest in 5-hour ENERGY products, Sigouin added.

To take part in the 5-hour ENERGY Football Sweepstakes, consumers follow three steps: buy any 5-hour ENERGY product between now and Dec.10, and enter a photo of the receipt or online retailer invoice, with contestant information, on the www.5HEsport.com website.

Customers also can find Cherry Extra Strength 5-hour ENERGY shots at various retailers in specially marked Football Promotion display boxes, and online at 5hourenergy.com, as the company highlights its Cherry Extra Strength.