Mooala announced the launch of a new line of organic, plant-based creamers made with a base of coconut cream and almonds with no added sugars.
Available in Vanilla Bean, Banana Nut and Oats 'n' Crème, the plant-based composition does not separate when mixed with hot coffee, the company says. Like all the company's products, the new Mooala Creamers are USDA organic, dairy free, gluten free, carrageenan free and non-GMO, it adds.
"Crafting delicious, organic, plant-based beverages is in our DNA, so introducing Mooala Creamers to the marketplace was a fun and logical evolution for our brand," said Mooala Founder and Chief Executive Officer Jeff Richards, in a statement. "Our fun recipes are organic, unsweetened and plant-based, which really sets us apart from the competition. They're great options for consumers who are lactose intolerant, embracing a healthier lifestyle, or just want a tasty way to join in on the plant-based movement."
Initially, Mooala Creamers are available in Central Market and The Fresh Market stores, and will be sold in Wegmans, ShopRite, Giant Martin and Earth Fare later this summer. Packaged in a 16-ounce bottle, Mooala Creamers have a suggested retail price of $3.99.
Mooala Creamers are part of the overall fast-growing plant-based market, with the creamer segment experiencing over 100 percent year-over-year growth during 2018, according to Nielsen. The creamers join the brand's line of organic plant-based beverages: Original Almondmilk, Vanilla Bean Almondmilk, Original Bananamilk, Chocolate Bananamilk, Strawberry Bananamilk and Coconut Oatmilk.
"We're answering a growing need because, until now, the majority of plant-based options included added sugar and were merely non-GMO, which is not enough anymore. Our Creamers are USDA organic, which requires non-GMO ingredients but also maintains strict environmental and sustainability requirements,” Richards said.