In the trailer leading up the Season 17 premiere of Bravo TV’s “Project Runway,” host Karlie Kloss details how the fashion industry has changed and the new season will reflect that evolution. Just as styles have evolved over the past 20 years in fashion, so have the styles in the craft beer market.
“New beer styles are becoming popular largely due to younger consumers’ interest in diversifying their beverage consumption,” says Chris Lombardo, lead industry analyst for Los Angeles-based IBISWorld. “This provides brand owners with the opportunity to try new and differing styles of beers without as much of a risk alienating their key markets as in the past.”