Keurig Green Mountain announced new coffee
Green Mountain coffee Reserve Columbia Tres Bourbon now available
Keurig Green Mountain Inc., Waterbury, Vt., announced the launch of Green Mountain Coffee Reserve Colombia Tres Bourbon, a new ultra-premium coffee sourced exclusively from Colombia’s Caicedonia mountain range. Green Mountain Coffee Colombia Tres Bourbon also debuts a new look for the Reserve collection, such as new branding and a refreshed logo and packaging, the company says.
A blend of three different bourbon coffee plant varietals, the coffee offers a velvety body and rich notes of dark chocolate and dried cherries, the company says. K-Cup pods of Green Mountain Coffee Reserve Colombia Tres Bourbon now are available in limited supply on keurig.com and at Bed Bath & Beyond, it adds.
“The Green Mountain Coffee Reserve collection offers a truly unique opportunity for consumers to try rare and exotic coffee,” said Lindsey Bolger, senior vice president of coffee sourcing excellence for Multisite Procurement Green Coffee of Keurig Trading Sàrl, Keurig’s Swiss green coffee bean procurement company. “The addition of Colombia Tres Bourbon reinforces the Green Mountain Coffee brand’s continued commitment to source the best and highest quality coffee from around the globe for an unrivaled coffee experience.”
Green Mountain Coffee Colombia Tres Bourbon combines three kinds of coffee beans sourced directly from a single farm in Colombia: red, yellow and Tekisik bourbon beans. The bourbon varietals were selected to contribute notes to the flavor profile through innovative process techniques, and the result is an aromatic, complex and exquisite cup of coffee:
• Red bourbon: Traditional red bourbon beans lend a syrupy sweetness
• Yellow bourbon: Heirloom yellow bourbon beans infuse bright acidity and contribute delicate fruit notes through a controlled fermentation process
• Tekisik bourbon: Cultivated Tekisik bourbon beans offer an elegant body and sweet dried fruit notes through a sun-dried “honey process” fermentation
Green Mountain Coffee Reserve Colombia Tres Bourbon is available in 16-count boxes of K-Cup pods for $32.99.