Dunkin' Donuts adds fruit smoothies and other low-calorie options
Brand offers variety and showcases beverage leadership
Dunkin' Donuts, Canton, Mass.,announced that fruit smoothies and other new frozen beverages will be added to its lineup. Participating Dunkin' Donuts restaurants will offer two varieties of freshly prepared fruit smoothies — Strawberry Banana and Tropical Mango. At 260 calories or less for a 16-ounce serving, both smoothies are made with real fruit and low-fat yogurt, the company says.
Dunkin' Donuts' newest beverage offerings also will include the Frozen Dunkaccino, a frozen version of its popular hot Dunkaccino featuring a blend of mocha and coffee flavors, as well as a new Coolata Lite, which offers consumers 33 to 80 percent fewer calories for its Coolattas, it says. New lite Coolata flavors include the Frozen Coffee Coolatta, Minute Maid Orange Coolatta, Strawberry Coolatta and Vanilla Bean Coolatta, as well as the summer Coolatta flavors of Frozen Arnold Palmer Coolatta Lite and Mango Passionfruit Coolatta Lite, the company says.
Dunkin' Donuts' new frozen beverages were introduced in select markets earlier this year following the installations of new blenders at Dunkin' Donuts restaurants throughout the United States. The rollout will continue through the year, it says. The new beverages are an important step in reinforcing the brand's beverage leadership, said Chris Fuqua, vice president of Dunkin' Donuts brand marketing & global consumer insights & product innovation, in a statement. "Unique, differentiated products that offer consumers greater variety has been key to our steady, strategic growth and success. Our new smoothies and other frozen beverages provide new choices our on-the-go guests can enjoy anywhere, at any time of day," he said.
Dunkin' Donuts' newest beverage innovation follows the 2014 introduction of its Rainforest Alliance CertifiedDark Roast Coffee. Made with 30 percent Rainforest Alliance Certified beans, Dunkin' Donuts' Dark Roast Coffee uses a unique roasting process to create a bold flavor and smooth finish without the bitterness typically associated with most dark roast coffees, it says. For a sweet twist this summer, the brand also launched iced coffee featuring the flavors of Oreo or Chips Ahoy! cookies, as well as Oreo and Chips Ahoy! frozen Coolatta beverages made with real cookie mix-ins, the company says.