On award show night, many celebrities seem to sparkle as they walk the red carpet. In the U.S. wine market, sparkling wines also seem to be garnering consumer attention.
Eric Penicka, U.S. analyst with Euromonitor International, Chicago, notes that sparkling wines that are not Champagnes saw strong growth in 2013, with Prosecco up 28 percent and Moscato up in the mid-teens. “Those types of wines as well as other sparkling wines, domestic sparkling wines as well as red sparkling wines out of Italy are really popular,” he says. “That’s partially driven by the price point being lower than that of Champagnes.”