The Nightclub & Bar Show (NCB) will celebrate its 30th anniversary this year. The event will take place March 30-April 1 at the Las Vegas Convention Center in Las Vegas.

An estimated 39,000 industry professionals will be in attendance to visit some of the more than 70 moneymaking seminars, pro workshops, back-of-the-house tours, three specialty pavilions, and the more than 600 exhibitor booths.

The first day, March 30, will feature five pro workshops that will take place between 9:30 a.m. and 12:30 p.m. Brian Warrener, hospitality professor with Johnson & Wales University, will host the first workshop “Avoid Failure: Implement Proven Customer Service Delivery Strategies.” Tim Kirkland, chief executive officer of Renegade Hospitality Group, will address “Layers of Loyalty: Create Raving Regulars Who Return Soon and Often.” Tammie Carlisle, director of business development for Milestone Internet Marketing, will discuss “Proven Tactics for Influencing Customer’s Online Behavior.” David Scott Peters, founder of, will speak about “Calculating and Controlling Your Most Important Numbers.” The United States Bartenders’ Guild President David Nepove, as well as Jonathan Pogash, northeast regional vice president of the guild, and Brittany Chardin, southeast regional vice president of the guild, will close out the workshops with “Creating a High-Volume Fresh Cocktail Program with Maximum Impact.”

To help kick off the 30th anniversary celebrations that evening, attendees can visit the Bud Light House of #UpForWhatever welcome kickoff party from 7 to 9:30 p.m. at the Palms Casino Resort. The party will include complimentary cocktails, beer and a concert by Grammy Award-winning artist Nelly.

Jon Taffer, president of Nightclub and Bar Media Group, a division of Boston-based Questex Media Group, also will present the keynote address. During his address, Taffer will offer advice for owners and managers to operate more efficiently and successfully. He also will provide inspirational and timely bar management strategies that provide simple and actionable steps bar operators can take to improve customer experience and profitability, the NCB says.

New this year will be a Beginner Workshop hosted by Chris Lenahan, author/consultant for The workshop, “Making Your Dream a Reality: Beginner’s Guide to Opening a Bar” is designed for individuals who are in the process of opening, looking to open, or want to expand their bar’s operations. Also new this year is XS Bootcamp, which will take place 1-5 p.m. March 30. The boot camp allows attendees to learn trade secrets and gain insider training from the highly profitable XS nightclub, the NCB says. Separate registration is required for this event, and space is limited.

For a detailed list of the sessions and exhibitors, or to register for the event, visit