News Briefs
September 1, 2007
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News Briefs
Michael Jackson, better known as the Beer Hunter, passed away on Aug. 30. Jackson was known for his writings and support of great beer. He was a respected figure in the brewing industry and often appeared at industry events. The Brewer’s Association shared the news and offers readers the opportunity to remember Jackson in their own words on its Web site beertown.org.
Brown-Forman Wines and Sonoma-Cutrer also mourn
the loss of Sonoma-Cutrer Pinot Noir assistant winemaker Elliott Millett
who died last month. Millett joined the company in 2002 and worked to
launch the company’s first non-Chardonnay offering since 1981.
Nestlé Waters North America’s Contrex Natural Mineral Water is now available in the
refrigerated section of all CVS stores nationwide, making this
Contrex’s first national retailer. Contrex is sourced from the Vosges
Region in Contrexéville, France, and is considered a good source of
calcium. An 8-ounce serving contains 11.5 percent of the recommended daily
intake for calcium, and a 1-liter bottle has almost 50 percent of the RDI
for calcium.
Energy drink company
Liquid Lightning, Pompton Lakes, N.J., has
entered into an agreement with Canada Dry New
York for distribution of Liquid Lightning
products in the New York/New Jersey metro area. Liquid Lightning is
available in Regular and Sugar-Free varieties, and this year, the company
launched LL Boltz and LL Ice. Lightning Boltz is a condensed 2-ounce energy
shot made with hoodia extract, and LL Ice is an energy ice pop.
United States Beverage, Stamford,
Conn., has added Estrella Damm to its lineup of imported beers. The product
is brewed in Barcelona, Spain.
“Estrella Damm embodies the spirit of Spain, and
represents a vibrant lifestyle that fits within the character and variety
of the USB line of beverages,” said Joseph Fisch, president and chief
executive officer of USB, in a statement.
Numi Organic Tea, Oakland,
Calif., plans to open a Tea Garden in Oakland’s Embarcadero Cove
next month. The location is intended to be “an urban tea oasis where
one can unwind, relax and be immersed in tea,” the company says. The
menu will feature Numi’s full selection of loose tea as well as light
snacks.
World Brews, Novato,
Calif., has been appointed as the exclusive
importer of Bavaria USA brands, including Bavaria, Hollandia, Dutch Crown and Dutch
Windmill. World Brews will be responsible for sales, marketing and
distribution of the products from the Netherlands throughout the United
States.
The Coca-Cola Co.,
Atlanta, has renewed its contract with AirTran
Airways for three years. AirTran Airways
carries 16 Coca-Cola products, including Coca-Cola Classic, Diet Coke,
Sprite, Sprite Zero, Coca-Cola Zero, Minute Maid Lemonade, Dasani, Cherry
Coke, Cherry Coke Zero and three types of Minute Maid juices.
Long Island Spirits Inc.,
Baiting Hollow, N.Y., has begun converting a scenic barn into the first
craft distillery on Long Island. The first product will be LiV Vodka, which
is slated for a December introduction. The company also will bottle LiV at
the distillery. Marketing and distribution efforts will focus on the
Hamptons and Montauk.
Whole Foods Market will carry O.N.E. Coconut Water in several of its stores across the United States as of
next month, according to the Los Angeles-based maker of O.N.E. The coconut
water will be available at Whole Foods in Tetra Pak packaging, and will
sell for $5.59 to $5.79 for the 1-liter size, and $1.79 to $1.99 for the
11-ounce size.
Intelligentsia Coffee & Tea, Chicago, has opened a new cafe in Los Angeles. In addition to
the 998-square-foot retail coffee shop, the new location includes a
roasting facility. The focus of the store is a commitment to the
“seasonal” nature of coffee, playing up the specific time of
year when each type of coffee is at its peak.
“Los Angeles really needed a boutique
roaster,” said Intelligentsia Founder and President Doug Zell.
“I was always amazed that a city that large and cosmopolitan
wasn’t home to a boutique roaster.
