Bacardi names new brand managing director for House of Bombay

Bacardi U.S.A. Inc., Miami, named Giles Woodyer vice president, brand managing director of its House of Bombay, which includes Bombay Sapphire Gin and Bombay Dry Gin. Woodyer, who has been with the company since October 2004, will continue to lead brand marketing efforts for the gin portfolio and drive brand innovation.

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