SoBe Life Water
Redone enhanced waters
PepsiCo unveiled its relaunched Sobe Life Water through a Super Bowl commercial in February. Available in Blackberry Grape, Pomegranate Cherry, Orange Tangerine, Strawberry Kiwi and Passionfruit Citrus, the low-calorie beverages have been reformulated to include sugar, and have reduced calories by 20 percent in the process. The waters also contain a blend of B vitamins and vitamins E and C as well as herbs such as taurine, ginseng, yerba mate, chamomile, guarana and rosehip.