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MTN DEW, a brand of Purchase, N.Y.-based PepsiCo, is bringing summer flavors to stores. The original MTN DEW BAJA BLAST and MTN DEW BAJA BLAST Zero Sugar are returning, and will be joined by two new tropical flavors: MTN DEW BAJA MANGO GEM and MTN DEW BAJA GOLD. Additionally, for the first time, the flavor of BAJA BLAST will be available as an energy drink with the launch of MTN DEW ENERGY BAJA BLAST.
Waterloo Sparkling Water announced its all-new Passion Fruit sparkling water and return of its Summer Berry, both as limited-time-only offerings for the summer.
Spindrift Spiked, a brand of Spindrift Beverage Co., Newton, Mass., added four new varieties to its real fruit lineup including long-time Spindrift favorites and one entirely new flavor. In addition to sparkling fan favorites Grapefruit, Lemon and Blood Orange Tangerine, Spindrift is debuting a new, Spiked-exclusive flavor: Passion Orange Guava.
Shiner Bock introduced its new IPA series, Shiner Tex Hex IPA, beginning with the launch of the flagship Bruja’s Brew, an IPA brewed with cactus water. Bruja’s Brew will be the first of three new IPAs launched under the Tex Hex umbrella in 2022, it says.
Q Mixers, Brooklyn, N.Y., announced the launch of its newest innovation: Tropical Ginger Beer. After a year of measurable growth and strong retail performance from its classic Ginger Beer and Hibiscus Ginger Beer variation, the carbonated mixer brand is fueling its innovation pipeline with this tropical twist on the classic flavor, it notes.
This summer, MTN DEW, a brand of PepsiCo, Purchase, N.Y., answers pleas from consumers everywhere with a surge of tropical Baja tastes, including two new flavors and a chance at daily rewards and a grand prize giveaway, keeping the party going, all summer long.
Mighty Swell released its new Tropic Variety 12-pack. The pack features three new tropical flavors ― Mango Raspberry, Pineapple and Blood Orange ― along with its ever-popular Grapefruit.