At Mother Murphy’s we continue to come up with innovative ways to meet consumer demand for healthy, organic and clean-label beverages that trigger the consumer’s taste buds and drive brand loyalty.

Sports nutrition brand JNX Sports announced the launch of two new products: The Curse! Glutamine and The Curse! Creatine. Adding creatine and glutamine to The Curse! lineup offers two more ways to maximize workouts, the company says. 

Hard seltzer brands can now explore new, true-to-fruit, clean natural flavors with Blue California’s Destination Flavors Collection 2021 in their ready-to-drink (RTD) alcoholic beverages.

Sparkling Ice, part of Preston, Wash.-based Talking Rain Beverage Co., announced a brand refresh by introducing a new formula featuring naturally sourced colors and flavors, in addition to an updated logo and packaging design. With this new formulation, Sparkling Ice has successfully transitioned to natural colors while maintaining the vibrant look and long shelf life that Sparkling Ice is known for, it says.

With summer days just around the corner, Lemon Lemon, a new sparkling lemonade from Purchase, N.Y.-based PepsiCo Inc., is available in stores across the country, offering a refreshing way to enjoy the warmest months of the year. 

Although many beverages are launched as stand-alone products, Liquid Ice was launched with mixology in mind.

100% All Natural Inc. announces 5 new flavors to rehydrate and restore a body's natural balance.

A new series of flavored coconut water designed for the athlete and hard exerciser

Dasani concentrates on two new flavors

Bawls Guarana adds new orange flavor to highly caffeinated sodas.