Consumers are proactively looking for ways to boost their physical and mental well-being to support their prevention-over-cure approach to health. They are prioritizing ‘naturalness’ in their beverage choices, but consumers desire more than just nourishment and convenience – they also crave an emotional and sensory adventure! Color is at the very heart of this experience. Join the experts at EXBERRY® by GNT to discover this year’s top beverage color trends and learn tangible ways to translate these key drivers into bright and stable beverages using eye-catching plant-based colors.  

Key takeaways:

·       Discover how to leverage color as a key driver for successful beverage launches

·       Learn tips and tricks for formulating bright and stable beverages using plant-based colors

·       Unlock why accelerated stability testing is a critical tool for formulating beverages with natural colors

·       Upgrade your color roadmap to give consumers the sensory experiences they want most

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