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Jennifer Storelli

Jennifer Storelli freelances for Beverage Industry, writing for the magazine’s print and online components. She earned a Bachelor of Science in Journalism from Northwestern University.

Articles

ARTICLES

Mass merchandisers focus on grocery, pickup options

Bottled water, craft beer and emerging ready-to-drink beverages popular solutions for channel

Jennifer Storelli

November 18, 2019

Although, in some cases, the numbers seem to show that the channel is wilting, a deeper look reveals that it is simply evolving into something better suited for the needs of today’s shoppers.

Honeywell Intelligrated Alvey 890i Palletizer - Beverage Industry

eCommerce trends impact palletizing market

Beverage packaging options also influence palletizing solutions

Jennifer Storelli

August 2, 2019

Although it once seemed convenient to stop in at a local store to pick up needed items, consumers now can skip the trip altogether and have items delivered to their doors. In turn, this affects how companies package, warehouse, handle and ship products, resulting in a variety of operational shifts.

Natalie’s Orchid Island Juice - Beverage Industry

Natalie’s Orchid Island Juice Co. expands portfolio with cold-pressed line

Processing method aligns with juice company’s ethos

Jennifer Storelli

June 25, 2019

Although cold temperatures often are a challenge for citrus crops, the practice of cold-pressing juices is helping Natalie’s Orchid Island Juice Co. continue to bring fresh, functional juices to market.

Convenience stores expand beverage options

RTD coffee, energy drinks claim high market share

Jennifer Storelli

September 5, 2018

Although other channels might be closing stores in response to eCommerce trends, convenience store chains are expanding their brick-and-mortar presence.

JUST Water focuses on sustainability

Water brand supports local revitalization

Jennifer Storelli

August 27, 2018

In response to the growing amount of plastic water bottle use, JUST Water founders and actors Will and Jaden created a water brand infused with sustainability.

Premium craft beverages on upswing at foodservice

Quick-service restaurants expand beverage offerings to drive sales

Jennifer Storelli

July 12, 2018

Consumers continue to look to the foodservice segment for quick and convenient snacks and meals.

Yale Materials Handling Corp.’s MPB045VG walkie pallet truck - Beverage Industry

Safety fuels carts, handtrucks market

Beverage delivery drivers are turning to powered delivery systems to make work safer and more efficent

Jennifer Storelli

May 24, 2018

Carts and hand trucks are helping to reduce delivery personnel’s body stress in store, while powered liftgates are supporting these concerns among fleet operations.

Sidel Aseptic Combi Predis - Beverage Industry

Hygienic designs influencing filler technology

Advancements helping to prevent product waste in filling operations

Jennifer Storelli

April 17, 2018

Filling equipment manufacturers are developing products that support safe, hygienic beverage filling operations while avoiding product and square footage waste

Lemonade expands into energy drink, liquid concentrate markets

Country Time Lemonade Starters offer custom serving sizes

Jennifer Storelli

June 15, 2015

As the weather heats up for summer, the lemonade market also is heating up to quench consumers' thirsts in new ways.

HEINEKEN USA highlights imports

HEINEKEN USA invests in four core brands

Jennifer Storelli

June 12, 2015

As beer consumers have been looking to trade up and explore new flavors, the imported beer segment has been enjoying growth. In fact, the imported beer segment grew about 8.4 percent in dollar sales in the 52 weeks ending Dec. 28, 2014, in channels measured by Chicago-based Information Resources Inc.

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