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Home » Authors » Jessica Jacobsen
Jessica Jacobsen

Jessica Jacobsen

Jessica Jacobsen, editor of Beverage Industry, visits a range of beverage companies for cover stories and facility tours, represents the magazine at trade shows and industry events, and works with the Beverage Industry team to determine the content and direction of the magazine and its online components. She earned a Bachelor of Arts in Journalism from Marquette University.

Articles

ARTICLES

premixed cocktail
Category Focus

Off-premise spirits sales strong throughout pandemic

Super-premium, high-end spirits segments lead charge
Jess 200
Jessica Jacobsen
March 29, 2021
One Comment
The temporary shuttering and reduced capacity of many on-premise outlets has resulted in spirit sales shifting to off-premise, helping U.S. spirit sales to increase 27 percent, totaling $10.1 billion for the 52 weeks ending Feb. 21.
Read More
Jessica Jacobsen
Beverage Beat

Study shows coffee preferences shine light on consumer demographics

Nearly quarter of coffee drinkers would give up social media over coffee
Jess 200
Jessica Jacobsen
March 19, 2021
No Comments
Conducted by One Poll on behalf of Califia Farms, a recent study of 2,000 American coffee drinkers compared the lifestyles of hot coffee and cold coffee drinkers ― highlighting that the type of coffee tells a lot about consumer demographics.
Read More
Budweiser Zero's Team Zero

2021 Beer Report: Non-alcohol beer market taps into mindful drinking occasions

Non-alcohol beer sales up 37% in 2020
Jess 200
Jessica Jacobsen
March 7, 2021
No Comments
Healthy beverage choices are influencing the U.S. beer market as non-alcohol beer continues to post strong sales numbers.
Read More
Dos Equis Lager

2021 Beer Report: Consumers turn to import beers thanks to reliable brands

Volume sales projected for import beers through 2023
Jess 200
Jessica Jacobsen
March 7, 2021
No Comments
Import beers have long been known for their dollar sales contributions to the U.S. beer market due to its higher price point; however, volume sales are projected to be on the rise for the beer segment as well.
Read More
Bud Light Seltzer Lemonade

2021 Beer Report: Hard seltzers continue to drive FMB market

Flavored malt beverage sales up 68%
Jess 200
Jessica Jacobsen
March 7, 2021
No Comments
With growth outpacing all other beer segments, flavored malt beverages have been the success story of the beer market thanks to the strong performance of hard seltzers.
Read More
Bud Light Legends

2021 Beer Report: Beer market in state of flux as consumer preferences change

Domestic beer segment sees strong performance from super-premium sectors
Jess 200
Jessica Jacobsen
March 7, 2021
One Comment
The U.S. beer market remains in a state of flux as consumers move away from historical strongholds for more premium offerings. As a result, domestic beer sees its super-premium sector outpacing the segment.
Read More
KBS Espresso

2021 Beer Report: Amid COVID’s impact, craft beer turns to off-premise outlets

Craft beer category project to see volume growth through 2023
Jess 200
Jessica Jacobsen
March 7, 2021
No Comments
With the reduction of on-premise options, craft beer saw off-premise hold up the category as it navigated impacts of the pandemic.
Read More
Blake's Lite Cider

2021 Beer Report: Local level lifts hard cider market

Off-premise presence helps hard ciders weather pandemic challenges
Jess 200
Jessica Jacobsen
March 7, 2021
No Comments
Although hard ciders account for a small portion of the overall beer market, the segment has weathered the challenges of the pandemic thanks to its off-premise presence.
Read More
beverage packing operations
Packaging Equipment

Packing, wrapping equipment supports beverage market’s diverse needs

Pack sizes, eCommerce contribute to changes in case packing, wrapping innovations
Jess 200
Jessica Jacobsen
February 25, 2021
No Comments
When it comes to case packing and wrapping for the beverage market, operations managers are in search of highly versatile equipment to handle today’s diverse portfolios.
Read More
Charles Ross & Son Co.
Operations

Automation drives innovations for beverage processing equipment

Testing, scale-up important considerations when selecting equipment
Jess 200
Jessica Jacobsen
February 24, 2021
No Comments
In the beverage market, the latest innovations in processing technology is ensuring formulators can process new products with efficacy and efficiency.
Read More
View All Articles by Jessica Jacobsen
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