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Jessica Jacobsen

Jessica Jacobsen, editor of Beverage Industry, visits a range of beverage companies for cover stories and facility tours, represents the magazine at trade shows and industry events, and works with the Beverage Industry team to determine the content and direction of the magazine and its online components. She earned a Bachelor of Arts in Journalism from Marquette University.

Articles

ARTICLES

Best of luck to Susan Neely

ABA’s CEO departs for ACLI

Jessica Jacobsen

July 17, 2018

I have told many how much I believed that Susan was one of, if not the best, leaders among trade associations.

California Rasberry Coca Cola - Beverage Industry

2018 State of the Beverage Industry: Innovation will be vital for Carbonated Soft Drinks (CSDs) market’s future

Natural, low-calorie sweeteners can bring consumers back to category

Jessica Jacobsen

July 11, 2018

When it comes to consumer penetration, carbonated soft drinks (CSDs) still are a behemoth within the U.S. beverage market.

Stillhouse Black Bourbon - Bonterra Rose - Beverage Industry

2018 State of the Beverage Industry: Premium offerings continue to drive wine, spirits markets

Demographics impact wine trends, dark spirits perform well

Jessica Jacobsen

July 11, 2018

For mature beverage categories, producing year-over-year growth can be a challenge. For the U.S. wine and spirits markets, sales growth has allowed these categories to increase not only its own yearly comparisons, but also gain market share from other beverage alcohol categories.

2018 State of the Beverage Industry: Mixed results for US beer market

Imported beers help offset declines

Jessica Jacobsen

July 11, 2018

Although the beer market maintains its dominance, Nielsen notes that the category benefitted more from pricing strategies than consumption trends.

ZICO Coconut Water offers new entry points for consumers

Coconut water projected to be $1.5B industry by 2020

Jessica Jacobsen

June 28, 2018

As one of the category leaders within the coconut water market, ZICO has seen the evolution of the market and its consumer base.

Rendering of 7G Distributing's new office and warehouse - Beverage Industry

Space, automation drive new beverage facility needs

Distributor consolidation continues to impact warehouse operations

Jessica Jacobsen

June 25, 2018

Through new facility development, some beverage operators are dedicating their capital expenditure budget to the construction of new plants and offices.

Flavorchem Chocolate Protein Drink - Beverage Industry

Healthy beverages tap mainstream flavors

Beverage-makers explore exotic, indulgent taste profiles

Jessica Jacobsen

June 22, 2018

Many newly developed beverages in today’s market have realized the benefits of hybrid formulations.

Data firm shares insights on ginger, turmeric

Winter melon identified as top emerging flavor

Jessica Jacobsen

June 20, 2018

Through its portal Trendscope, Black Swan Data identifies, prioritizes and predicts trends using data science.

Founders All Day IPA - Beverage Industry

Session IPAs offer potential to craft beer market

Light body profile acts as alternative to heavy, filling brews

Jessica Jacobsen

June 7, 2018

Within the craft beer market, seasonal brews and IPAs have shared the limelight. But lately, consumers and analysts are seeing another beer style take the spotlight: session IPAs.

Millennials continue to be in vanguard of industry trends

Generation shows preference for clean label, local products

Jessica Jacobsen

May 31, 2018

Beverage companies and foodservice outlets are employing digital marketing efforts, expanding clean-label offerings and sourcing locally to reach the millennial generation.

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