Brand launches art exchange, nightlife experience to support new package
New York-based Pernod Ricard USA’s Absolut Vodka brand announced the release of its limited-edition Andy Warhol bottle, a new design celebrating the brand’s iconic collaboration with the artist. The offering embodies the brand’s commitment to supporting all things rooted in artistic expression and creativity, the company says.
New brands to expand WhiteWave’s plant-based food and beverages platform
The WhiteWave Foods Co., Broomfield, Colo., announced that it has agreed to acquire So Delicious Dairy Free, Eugene, Ore., from its existing shareholders, led by Wasserstein & Co., for approximately $195 million in cash.
On Oct. 1, Federal Way, Wash.-based Fresh Matters LLC will bring back its limited-edition, seasonal Honeycrisp apple juice under its ‘tude Juice portfolio. The cold-pressed, never-heated juice rejoins the brand’s five other apple juices and 10 apple and fruit juice blends, which currently are available in 1,500 stores across the country.
Nearly half of consumers seek greater beverage variety in full-service restaurants
Approximately one-fifth (21 percent) of consumers today say that beverages play a very important role in deciding which restaurants to visit for meals, according to Technomic Inc., Chicago.
Burke served beverage industry for more than 35 years
Beverage Industryis saddened to report that American Beverage Association (ABA) Vice President of Membership and Administration Denise Burke passed away Sept. 8 at the age of 59.
Awards presented for excellence in sales, marketing and promoting responsible drinking
Diageo North America, Norwalk, Conn., named the winning spirits, wine and beer distributors of its 11th annual Golden Bar Awards, which took place at a number of events across the country.
New York-based Water Sensations announced that its line of natural liquid water enhancers now is available in Akin’s Natural Foods and Chamberlin’s Natural Foods stores.
Craft brewer will release rums, gins and vodkas in spring 2015
Following the expansion of its Milton, Del.-based brewery, Dogfish Head Craft Brewery Inc. announced that the increased square footage will allow the craft brewer to expand production of its small-batch spirits.