Beverage brands can use halo from wine, spirits to market brandy
March 24, 2015
In Rabobank's new report about the U.S. brandy market, the New York-based financial services company identifies a clear market gap in what logically should be the segment’s strongest price segment — premium brands. Between the value, low-growth end of the brandy spectrum and the fast-growing, super-premium Cognac end, there is a potential opportunity for spirits companies to tap into the growing appetite for premium spirits among sophisticated, affluent U.S. consumers, it suggests.
Team sponsor to serve cocktails at Kauffman Stadium
March 12, 2015
360 Vodka, a brand of Weston, Mo.-based Earth Friendly Distilling Co., released a limited-edition, commemorative Kansas City Royals bottle just in time for the 2015 baseball season.
E. & J. Gallo Winery (Gallo), Modesto, Calif., has been awarded the exclusive rights to distribute Italy's Pieropan wines in the United States beginning May 9.
Kahlua, a brand of New York-based Pernod Ricard USA, released its latest limited-edition offering: Kahlua Salted Caramel. This new flavor from the brand was formulated to liven up an iced coffee and to give cocktail lovers a refreshing and delicious twist on their seasonal favorites for spring and summer enjoyment, the company says.