Wine & Spirits

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In celebration of their good fortune, the milkman Tevye and the butcher Lazar Wolf famously sing “To life, to life, l’chaim” while drinking shots of schnapps to their “good health and happiness” in the musical “Fiddler on the Roof.”

Regardless of whether consumers are drinking beer, wine or spirits when dining out, suggested food pairings and recommendations from influencers, like bartenders and wait staff, can motivate consumers to try something new or trade up to a more premium product.

Stemming from the launch of Captain Morgan Cannon Blast, Captain Morgan, a brand of Diageo North America, announced the launch of a new limited-edition rum: Captain Morgan LocoNut.

Expanding on its lineup of spirits, Jos. A. Magnus & Co. introduced its newest product: Vigilant Navy Strength Gin.

Adding to its portfolio of luxury American wines, Meiomi Wines now offers Meiomi Rosé. 

Unveiling its first canned product, Life of Reilley Distilling and Wine Co. introduced Disco Lemonade. 

Dark Horse Comics, XXX Distillery LLC and Prestige Imports LLC have agreed to license, produce and distribute, respectively, Hellboy Hell Water Cinnamon Whiskey nationwide. 

Tom Gore Vineyards introduced its first Alexander Valley Reserve Cabernet Sauvignon, which also is the fifth wine launched by the vineyard. 

As Perrier Artist of the Year, HOTTEA will kick off a year-long partnership with the brand and will have his original design featured on limited-edition packaging, which will be available in the United States later this year.