Tea continued to capitalize on a positive year in both the bagged and loose leaf tea segment as well as the ready-to-drink (RTD) segment. RTD showed the most growth at 8.5 percent for more than $2.3 billion in sales, according to SymphonyIRI Group, Chicago, for the 52 weeks ending May 15 in U.S. supermarkets, drug stores, gas and convenience stores and mass merchandise outlets, excluding Wal-Mart. Bagged and loose leaf tea sales experienced a 1.8 percent increase for more than $782.5 million, the market research firm’s data states.
Consumers are refining their tastes when it comes to tea. Product launches and sales data suggest that organic positioning for teas and ready-to-drink (RTD) teas are helping to sustain and grow certain aspects of the category.
Consumers continue to turn to coffee as one of their many sources of caffeine. Steady growth could be found in coffee segments such as ground coffee, which posted an increase of 1.2 percent with more than $2.4 billion in sales in food...
Fair Trade certified beverages grow in popularity, finds Beverage Industry's Editor-in-Chief Elizabeth Fuhrman. Fair Trade USA, a third-party certifier of Fair Trade products in the United States previously known as TransFair USA, released a number of announcements to coincide with Natural Products Expo East in Boston last month.
A seminar at the International Wine, Spirits and Beer Event at the National Restaurant Association Show provided a lesson in value, reports Managing Editor Jennifer Zegler.
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