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Inspired by the European tradition of elderflower cordials, The Boston Beer Co. launched Angry Orchard Elderflower Cider.

Phillips Distilling Co. added UV Candy Bar vodka to its portfolio of flavored vodkas.

The Coca-Cola Co. added three new varieties to its Simply brand of juice drinks.

Hip Brand Development, also known as the WickedCorp, launched Wicked Hard ready-to-drink carbonated cocktails made from distilled grain spirits and real sugar.

Seattle’s Best Coffee, part of Starbucks Corp., and specialty food manufacturer Inventure Foods Inc. have teamed up to launch Seattle’s Best Coffee Frozen Coffee Blends.

Pernod Ricard USA, a subsidiary of Pernod Ricard SA, introduced its first low-calorie spiced rum under the Malibu name.

Honest Tea, a wholly owned subsidiary of The Coca-Cola Co., launched Honest Splash juice drinks.

Designs by Lolita Inc., known for its hand-painted wine glasses, launched a collection of Italian wines under the Wines by Lolita name.

Kraft Foods Group Inc. introduced Crystal Light Liquid drink mixes in Strawberry Lemonade, Blueberry Raspberry, Iced Tea, Mango Passionfruit, Peach Bellini and Pomtini flavors.

Imported by Beacon Beverage Imports, SmarteRita LLC launched a same-named, low-calorie Margarita mix targeted at both men and women.