To make it easier than ever to rep your favorite teams, Bud Light has released its 2024 lineup of fan-favorite NFL team packaging, displaying full-bleed team colors and prominent team logos.
Breckenridge Brewery announced a partnership with the Denver Nuggets to launch the Championship Edition Mile High City Golden Ale. Championship Edition Mile High City Golden Ale’s can features the Nuggets’ rainbow, evoking memories of the team’s storied past from 1981 to 1993 as well as Denver’s skyline.
The Jack Daniel Distillery unveiled the 2024 edition of a limited Jack Daniel’s Tennessee Whiskey bottle to commemorate its partnership with McLaren Racing.
Austin, Texas-based Nutrabolt, owner of C4, is shaking up the active nutrition landscape as it announced the rebrand of its C4 pre-workout powders, including new, innovative formulations; an updated look and feel of the product; and the We Hit Harder brand equity platform.
Red Bull is commemorating the 20th anniversary of Oracle Red Bull Racing with the introduction of two initiatives: the exclusive Special Edition 2024 Red Bull Racing Can and the Red Bull All Terrain digital game.
As a partner of the Buffalo Sabres, Labatt is highlighting the fan-favorite, black and red throwback “Goathead” Sabres jersey with limited-edition cans in both Labatt Blue and Labatt Blue Light.
In celebration of the inaugural Las Vegas Grand Prix, taking place Nov. 16-18, Belvedere Vodka ― the Official Vodka Partner of Formula 1 ― is releasing a limited-edition bottle for the occasion.
Labatt is taking an icy trip back to the ’90s with retro cans for the 2023-2024 hockey season. This year, as a proud partner of the Pittsburgh Penguins, Labatt is highlighting the fan-favorite, throwback Penguins jersey. These limited-edition cans are available in both Labatt Blue and Labatt Blue Light.
