Grape juice | Beverage Industry

Simply Beverages launched a new Simply Light line in four flavors: Simply Light Orange Pulp Free, Simply Light Orange with Calcium & Vitamin D, Simply Light Lemonade, and Simply Light Lemonade with Raspberry. - Beverage Industry

Innovative, less sweet juices key for future

Super-premium juices have been a bright spot

January 11, 2019

Although a staple within the North American beverage market, the juice and juice drinks category has been challenged as other beverage categories have emerged as go-to options for consumers in terms of hydration and refreshment.

Welch’s targets Generation X men in new campaign

Tough as Grapes highlights grape juice benefits

October 15, 2018

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Welch's, Concord, Mass., launched its marketing campaign Tough as Grapes, which focuses on an audience of Gen X men with a tough and gritty look at how Welch's Grape Juice is made with one of the world's “toughest” antioxidants, the company says.

Hydrive Energy Water Kiwi Melon, Grape Fusion

January 10, 2018

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Hydrive Energy Water, a brand of Big Red Inc., announced the launch of two new flavors: Kiwi Melon and Grape Fusion.

Innova Market Insights showcases rise of plant-based products at IFT

Welch’s new packaging highlights benefits of Concord grape juice on heart health

Barbara Harfmann

August 15, 2017

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When it comes to new products in the beverage market, finding drinks that are both healthy and functional is a priority for many consumers, myself included. At the recent Institute of Food Technologists (IFT) Annual Conference and Expo in Las Vegas, many exhibitors showcased new ingredients and flavors, clean-label applications, sugar-reduction solutions, and plant-based products that support enhanced performance, cognitive and digestive health, and much more.

Henry’s Hard Grape Soda

February 13, 2017

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MillerCoors announced the expansion of its Henry’s Hard Soda line with the addition of Henry’s Hard Grape Soda.

Sparkling Ice Grape Raspberry

December 9, 2016

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Sparkling Ice, a brand of TalkingRain Beverage Co., introduced its 16^th flavor: Grape Raspberry.

Welch’s releases juice powder

FruitWorx Concord Grape Juice Powder applicable for dry beverages

August 15, 2016

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With a mission to harness the goodness of the Concord grape for myriad new applications, Welch’s Global Ingredients Group launched FruitWorx Concord Grape Juice Powder.