White Coffee Corp. released its single-serve organic coffees in a compostable BioCup. “Our goal is to be the leader in the coffee industry in minimizing its environmental footprint,” said Jonathan White, executive vice president of White Coffee Corp., in a statement.
Jammin Java Corp.’s Marley Coffee is working with its single-serve coffee partner and investor Mother Parkers Tea & Coffee to launch this month a new version of the Marley Coffee RealCup capsule that will be compatible with Keurig Green Mountain’s Keurig 2.0 brewer.
When consumers shopped the aisles of different retail channels during the past couple of months as they prepared for the holidays, product assortments and even store environments probably started to seem the same after a while.
Although many private-label brands have moved beyond the “me-too” positioning for which they were once known, the private-label beverage segment still is struggling to keep up with the rest of the beverage market as consumers' needs and wants have evolved.
Licensing agreement will bring Community Coffee K-Cups to market in spring 2015
December 1, 2014
Keurig Green Mountain Inc., Waterbury, Vt., and Community Coffee Co., Baton Rouge, La., announced a multi-year licensing, manufacturing and distribution agreement to bring Community Coffee to Keurig portion-pack formats for consumer and commercial Keurig hot-brewing systems. Financial terms of the agreement were not disclosed.
As the chief executive officer of Waterbury, Vt.-based Keurig Green Mountain Inc., Brian Kelley describes his leadership style as challenging and fast-paced but open.
Single-serve coffees offer 30 percent more than other brands, company says
October 10, 2014
Barnie's CoffeeKitchen, Orlando, Fla., launched a new line of Keurig-compatible, single-serve coffees called CupUp. CupUp capsules brew a café-quality cup of coffee with 30 percent more coffee than other brands, the company says.
Shazam Coffee first from Keurig-authorized distributor
October 7, 2014
Waterbury, Vt.-based Keurig Green Mountain Inc. and Brockton, Mass.-based office products dealer W.B. Mason Co. Inc. signed a multi-year agreement to offer W.B. Mason’s Shazam Coffee in K-Cup packs for the Keurig hot-brewing system in away-from-home channels. Shazam will be the first brand to come into the Keurig family from a Keurig-authorized distributor.
High commodity pricing can be a major issue for the beverage industry. However, when premium-priced products are in demand, this challenge becomes less troublesome.