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Home » Blue Moon

Articles Tagged with ''Blue Moon''

BlueMoon_BellyslideWit_900.jpg

Blue Moon changes name to Bellyside Wit on limited packaging release

April 7, 2023

Blue Moon was born in a ballpark in 1995, first brewed out of a love for baseball in the Sandlot Brewery at Coors Field. Originally named Bellyslide Wit as a nod to the act of sliding onto base, the beer evolved to become the iconic Blue Moon Belgian White Belgian-Style Wheat Ale. To kick off the 2023 season, Blue Moon is paying homage to its original name for a limited time only. 


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Blue_Moon_Brewing_Pie_Pints.jpg

Cheers to the holidays with Blue Moon Pie Pints

Blue Moon partners with baking entrepreneur
November 8, 2022

Melissa Ben-Ishay, CEO and co-founder of the cupcake company, Baked by Melissa, crafted three premium pie recipes that pair perfectly with members of Blue Moon Brewing Co.’s family of beers.


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BlueMoonLightSky_TropicalWheat_900.jpg

Blue Moon expands LightSky brand with Tropical Wheat

Launch coincides with release of LightSky TropiCooler, a limited-edition mini fridge
February 24, 2022

Blue Moon Brewing Co., a division of Chicago-based Molson Coors Beverage Co., announced the expansion of Blue Moon LightSky, the brand’s light and flavorful, citrus-forward beer, with its first line extension: LightSky Tropical Wheat, it says. Tropical Wheat is the second innovation in the growing Blue Moon LightSky family following LightSky Citrus Wheat.


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Blue Moon Moon Haze

Blue Moon Moon Haze

September 3, 2021

Blue Moon Brewing Co., a division of Molson Coors Brewing Co., announced the nationwide launch of Moon Haze, its award-winning hazy and juicy pale ale. 


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Last Drop - Taylor Karg - Beverage Industry

Beverage companies announce plans for cannabis collaborations

Beverage businesses adapting to cannabis trend
Taylor Karg - Beverage Industry
Taylor Karg
May 20, 2018
Companies throughout the United States are developing cannabis-infused beverages, which they believe will enable them to better compete with beer products.
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Wines and cocktail mixers

Beverage brands launch football themed marketing campaigns

Blue Moon celebrates 21st birthday with year-long marketing campaign
October 14, 2016
Bacardi Ltd. announced the release of Smart Cube technology from Martini. The traditional ice cube-shaped device can be added to a drink with regular ice cubes. As the drink is consumed, the Martini Smart Cube uses Bluetooth technology to anticipate when a drink is finished and communicates with the bar in real-time, the company says.
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Blue Moon Brewing Co.

Blue Moon celebrates new brewery opening

Craft beer brand to host invite-only event
September 13, 2016

Blue Moon Brewing Co., a Denver-based entity within MillerCoors’ Tenth and Blake division, is celebrating the grand opening of its newest brewery in Denver's River North (RiNo) Art District, following a soft opening in early July. 


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Blue Moon Vanilla Wheat

Vanilla Wheat Ale

February 10, 2016

Blue Moon Brewing Co., an operating unit of MillerCoors’ Tenth and Blake Brewing Co., debuted Vanilla Wheat Ale, its newest spring flavor to join the Spring Sample Pack. 


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Blue Moon Capp Oatmeal Stout

Blue Moon Cappuccino Oatmeal Stout

November 3, 2015

Blue Moon launched two new, seasonal offerings — Cappuccino Oatmeal Stout and Gingerbread Spiced Ale. 


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Blue Moon 20th anniversary logo

Blue Moon plans new brewery

MillerCoors subsidiary celebrates 20th anniversary
April 14, 2015

Blue Moon Brewing Co., a Golden, Colo.-based operating unit of MillerCoor’s Tenth and Blake Brewing Co., is celebrating its 20th anniversary with the planning of a new brewery that is scheduled to open in 2016.


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