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Home » Coors Light

Articles Tagged with ''Coors Light''

Popular culture influences campaigns, events

Brands utilize atheletes, video games, world records and more
September 16, 2015

Coors Light partnered with Univision Deportes, the sports division of Univision Communications Inc., as the official beer sponsor of the Campeon de Campeones and SuperCopa championships.


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Coors Light releases first-ever seasonal extension

Coors Light Summer Brew infused with blend of natural citrus flavors
May 2, 2014

Coors Light, a brand of Chicago-based MillerCoors, a joint venture between SABMiller plc and Molson Coors Brewing Co., announced its first-ever seasonal extension: Coors Light Summer Brew. The new beer will be available nationwide while supplies last.


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Beer brands support hoop dreams during March Madness

MillerCoors to donate $75,000 to revamp community basketball courts
Jennifer Storelli
March 14, 2014

As college basketball fans gear up for March Madness, beverage brands are using their marketing power to bring other hoop dreams to life.


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Coors Light enhances refreshment

August 16, 2013

As part of its summer mission to spread refreshment across the country, MillerCoors’ Coors Light brand launched “The World’s Most Refreshing Can” this season.


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Red Robin releases can-crafted beer cocktails

Styles feature Coors Light-, and Blue Moon-based cocktails
June 4, 2013

Red Robin Gourmet Burgers Inc., Greenwood Village, Colo., released two new beer cocktails for the summer that will be available exclusively at Red Robin dining locations. Served in a limited-edition, reusable beer can, these beer and liquor combinations are served in two styles: the Coors Light Can-Crafted Cocktail, which is a mixture of Coors Light beer, ginger liqueur and lemonade topped with fresh squeezed lemon, and the Blue Moon Can-Crafted Cocktail, which is a combination of Blue Moon Belgian White beer, Svedka Clementine vodka, orange juice and lime juice.


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Coors Light hits the slopes

April 15, 2013

Through a partnership with K2 Sports, MillerCoors’ Coors Light and Coors Banquet brands are giving fans of legal drinking age the chance to win a variety of prizes that will make their skiing or snowboarding experiences even more memorable.


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Coors Light partners with country music star Jason Aldean

Coors Light partners with country music star Jason Aldean

September 11, 2012

Coors Light, a brand of Chicago-based MillerCoors, announced a partnership with multi-platinum country music star Jason Aldean, whose new CD, "Night Train," will be released Oct. 16.


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Coors Light to recognize African-American community leaders

February 14, 2012

Chicago-based MillerCoors brand Coors Light partnered with 100 Black Men of America Inc., a national organization committed to enhancing educational and economic opportunities for African-American men, for the Coors Light Ice Cold Leader program that will recognize exemplary community ambassadors.


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