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Home » Budweiser

Articles Tagged with ''Budweiser''

Anheuser-Busch announces Super Bowl 50 advertising

Shock Top brand to appear in Super Bowl ads for first time
January 18, 2016

Anheuser-Busch (A-B), the St. Louis-based subsidiary of Anheuser-Busch InBev, announced that for the 28th consecutive year it will serve as the exclusive category advertiser for the Super Bowl. On Feb. 7, the brewer will use the prominent advertising stage to spotlight Super Bowl veterans Budweiser and Bud Light, along with first-time Super Bowl advertiser Shock Top and returning Super Bowl advertiser Michelob Ultra, it says.


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Beverage brands offer new video campaigns

Major League Baseball teams offer their own red wines
August 14, 2015

The Coca-Cola Co.’s Fuze brand is putting an end to the “jibber jabber” and launching a campaign designed to introduce people to its line of bold, flavor-charged iced teas.


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Budweiser partners with National Park Foundation

Limited-edition patriotic packaging featuring the iconic silhouette of Lady Liberty
June 15, 2015

On Earth Day, Anheuser-Busch's Budweiser brand announced its support of and commitment to the environment through a partnership with the National Park Foundation (NPF), the official charity of America's national parks, for the Find Your Park movement.


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Beverage brands take advantage of apps, social media

Bud Light partners with dating app Tinder for video ad
May 15, 2015

The King of Beers, Anheuser-Busch's Budweiser brand, is on a hunt for a tasty food partner, namely the King of Burgers.


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Consumers plan to celebrate Super Bowl XLIX responsibly

Anheuser-Busch-sponsored survey reveals consumers are planning ahead to get home safely
January 27, 2015

As the exclusive beer sponsor for Super Bowl XLIX, St. Louis-based Anheuser-Busch announced the results of a recent survey conducted on its behalf by Harris Interactive, Rochester, N.Y., that show deeper insights about consumers' Super Bowl XLIX plans and drinking decisions. According to the survey results, 73 percent of Americans of legal drinking age plan to watch Super Bowl XLIX, and, of those who plan to drink at Super Bowl parties, 71 percent will make plans to get home safe in advance.


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Anheuser-Busch emphasizes importance of balanced portfolio

Beer company plans to focus on new product innovation this year
jessica Jacobsen
Jessica Jacobsen
January 16, 2015

St. Louis-based Anheuser-Busch (AB), a division of AB InBev, hosted media members at its headquarters during the fourth quarter of 2014.


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Anheuser-Busch announces Super Bowl XLIX ads

Three ads spotlight Budweiser, Bud Light
January 7, 2015

St. Louis-based Anheuser-Busch (AB) announced that it will feature three ads spotlighting its Budweiser and Bud Light brands during the NBC broadcast of Super Bowl XLIX on Feb. 1.


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Budweiser introduces limited-edition, handmade wooden crates, classic packaging

Beer brand aims to help brings pals together for Friendsgiving
November 3, 2014

To help consumers celebrate Friendsgiving, a Thanksgiving celebration with friends that usually happens before or after Thanksgiving, Budweiser is introducing new packaging. The brand of St. Louis-based Anheuser-Busch will offer a limited-edition, handmade wooden crate with 18 Budweiser beers and two pilsners glasses. In addition, the beer bottles will feature authentic, classic labels from 1918, 1933 and 1976.


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Budweiser reveals ‘Rise As One’ 2014 FIFA World Cup campaign

Beer campaign includes TV ads, special-edition packaging
February 19, 2014

In anticipation of the upcoming 2014 FIFA World Cup Brazil, St. Louis-based Anheuser-Busch’s Budweiser brand revealed “Rise As One,” a global creative campaign on behalf of its sponsorship of the tournament.


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Budweiser earns second most effective Super Bowl XLVIII ad

Two Budweiser spots appear on Ace Metrix’s list of most effective ads, while two Bud Light commercials make the least effective ads list
February 4, 2014

Ace Metrix, Mountain View, Calif., revealed the top-performing ads of Super Bowl XLVIII, which honed in on heroes, inspiration and patriotism with the least amount of humor in years, it reports.


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