Although blurry vision is usually a sign that it’s time to make that eye doctor appointment you have been putting off, not all references to blurriness have such a nerve-racking outcome.
Honest Tea, an independent operating unit of The Coca-Cola Co., put America’s honesty to the test again in a 10-day social experiment to see how honest people are when they think no one is looking.
Companies launch 3-D commercials, astrological billboards and more to promote their products.
August 16, 2013
Honest Tea Co-Founders Seth Goldman and Barry Nalebuff are taking the “Show, don’t tell” rule of writing to the next level with their upcoming graphic novel, “Mission in a Bottle.”
North America market reports growth in sparkling, still beverages, juice drinks
July 16, 2013
The Coca-Cola Co., Atlanta, reported its second quarter and year-to-date 2013 results. Globally, the company reported volume growth of 1 percent in the second quarter and 3 percent year-to-date as well as global volume and value share growth in total non-alcohol ready-to-drink (NARTD) beverages as well as in both sparkling and still beverages.
Dollar sales for carbonated beverages in U.S. retail stores increased by 1.9 percent in 2012 compared with the prior year; however, volume decreased by 1.6 percent, according to Euromonitor International, Chicago.
The Coca-Cola Co., Atlanta, and World Wildlife Fund (WWF), Washington, D.C., announced new global environmental goals and an expanded global partnership to advance The Coca-Cola Co.’s sustainability stewardship.
The Coca-Cola Co.’s latest digital campaign seeks to entice teens on the platform they know and love best — their cell phones, tablets, computers and other digital devices.
Imbera’s quality of service, global presence, as well as standard bearing technology and innovations were just some of the reasons it was chosen to receive this year’s Most Valuable Supplier award at the Partnerships for Sustainable Business Success event, hosted by Atlanta-based The Coca-Cola Co. on April 17 in Atlanta, according to Imbera.
Let’s admit it; we all, in some way, have “a foodie mindset.” It’s in human nature to be experimental with food and give in to indulgence sometimes — and for a few, most-times. People tend to form a subliminal relationship with what they eat and drink that in turn affects our eating habits.
Atlanta-based The Coca-Cola Co. kicked off its newest teen-focused campaign, “The Ahh Effect” with dozens of new digital experiences that create a multi-dimensional feeling of happiness, satisfaction and refreshment that one experiences after drinking a Coke, the company says.
