Voodoo Ranger introduced Sweet Ride Juicy IPA, a flavor-packed beer crafted to be an easier-drinking IPA, the company says.

Layered with bright tropical aromas and bright, juicy flavors, Sweet Ride features a 6.5% ABV, the company notes. In a category that currently separates beers that are style-led from everyday drinkability, Sweet Ride Juicy IPA breaks with convention to deliver the full throttle flavors fans expect from a Voodoo Ranger in a lower ABV that goes the distance, it says.

“As the name suggests, Sweet Ride is a little sweet with just enough IPA bitterness to keep it balanced," said Kiron Chakraborty, marketing director of Voodoo Ranger, in a statement. “It’s hoppy enough for craft beer fans, and the tropical notes make it easy to enjoy even for those who don’t usually reach for an IPA. It's a true crowd-pleaser that you can reach for at any occasion.”

Packaged in 12-ounce cans, Sweet Ride is available to purchase in six- and 12-packs nationwide.

www.voodooranger.com