Candy Lips, a new beverage company embracing the “newstalgic” trend, announced the launch of five candy-inspired soda flavors: Peach Rings, Cotton Candy, Bubble Gum, Sour Gummy Worm and Watermelon Gummy Slices.

Crafted in New York and made with real cane sugar, Candy Lips sodas are all about big flavor, playful design, and pure fun, the company says. Each sip is a throwback to a favorite childhood treat — reimagined for a new generation of modern soda drinkers, it adds.

“We wanted to create a soda that tastes like your best childhood memories in a can,” said Ariel Chiang, chief sweet officer at Candy Lips, in a statement. “Everyone remembers their favorite candy growing up, and we’ve captured that flavor in a way that’s bold, refreshing and deliciously drinkable. Close your eyes and be transported back to simpler times — they’re sweet, nostalgic, and made without artificial sweeteners.”

The vibrant cans are designed to stand out on shelves and are ideal for summer cocktails, mocktails or simply enjoying ice-cold at the beach, the company says. 

Packaged in single 12-ounce aluminum cans, Candy Lips is available starting this month at select small and large retailers nationwide, and online at the company’s website.

www.drinkcandylips.com