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New ProductsBeer

Saint Arnold’s Grand Prize

SaintArnold_GrandPrize.png

(Image courtesy of Saint Arnold Brewing Co.)

March 6, 2024

Saint Arnold Brewing Co. recently added Grand Prize to its year-round beer lineup, reviving a brand that was once one of the best-selling beers in Texas, it says. 

This classic American lager is light and refreshing, with each 12-ounce can containing just 100 calories, 2.7 grams of carbs, and an ABV of 4.2%, the company adds.

The original Grand Prize beer was born in 1933 when Gulf Brewing Co. brewed its first batch in Houston’s East End, according to the company. The post-prohibition brewery was a collaboration between two of the city’s most well-known figures: Brewmaster Frantz H. Brogniez and the Howard Hughes, who’s Hughes Tool Company owned and operated the facility, it notes. 

Over the course of the next three decades, Grand Prize was enjoyed by beer lovers in Houston and by Texans far and wide, however; when the brewery was eventually sold in 1963, a classic was lost to history, the company says.

“We feel like in our own way we share Howard Hughes’ pioneering spirit, opening a craft brewery in Texas 30 years ago,” said Brock Wagner, Saint Arnold’s founder, in a statement. “We pride ourselves in being independent, Texas owned and putting quality above all else, all of which were part of the ethos of the original Grand Prize.”

Jeremy Johnson, branding and design manager at Saint Arnold, added: “As a pioneer of craft beer in Texas, Saint Arnold viewed a fresh take on the Grand Prize brand as a perfect fit. As we learned the history of the original Grand Prize beer, everything about it felt iconic and quintessentially Texan. Like Saint Arnold, Grand Prize is Texas.”

Saint Arnold’s Grand Prize is available to purchase across Texas and Louisiana. It can be found in six-packs at grocery and liquor stores as well as on draft at bars and restaurants.

www.saintarnold.com


KEYWORDS: craft beer lager low alcohol low calorie

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