Stella Rosa Wines introduced a new collection of sweet and spicy wines, adding to its portfolio of more than 30 semi-sweet, semi-sparkling wines.
The Spicy Series is meeting two trending categories: sweet heat and low-ABV options, the company says.
Initially launching the collection with the Pineapple & Chili flavor, Stella Rosa, is introducing two new SKUs: Lime & Chili and Mango & Chili— fusing sweetness with heat, it notes. Each flavor blends Moscato D'Asti grapes and tropical flavors with Italian chili peppers, and a 5% ABV, that meets the palette of loyal and new Stella Rosa fans, it says.
“Our consumers are looking for a wine that is flavorful but also lower in alcohol content and fun,” said Steve Riboli, president of Stella Rosa Wines, in a statement. “Maybe you’re looking for a Taco Tuesday drink but don’t necessarily want to break out the tequila — that’s what the Stella Rosa Spicy Series is bringing to the table; an easy and refreshing glass of wine that offers the spice and fizz consumers crave.”
Stella Rosa Pineapple & Chili, Lime & Chili, and Mango & Chili now are available to purchase for a suggested retail price of $10.99 a bottle at major retailers nationwide.