This week, Los Angeles-based zero sugar beverage brand Zevia announced a CEO succession plan. The company’s mission is to deliver great tasting drinks with no sugar and plant-based ingredients, and upholding that mission will still be the No. 1 priority during the transition of CEOs.

Paddy Spence has served as the brand’s CEO for 12 years after he acquired the company in 2010, which he said has been a privilege. During his tenure as CEO and member of the Zevia Board, the company has achieved great success, with a 31% net sales compound annual growth rate from 2010 through 2021. Spence noted that he is “extremely proud” of what the company has accomplished.