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New ProductsCarbonated Soft Drinks

Coca-Cola Zero Sugar

Coca-Cola Zero Sugar
August 5, 2021

Coca-Cola, a brand of The Coca-Cola Co., released a new and improved Coca-Cola Zero Sugar recipe with a new look. The new recipe is hitting shelves in the United States, with full nationwide distribution in the U.S. and in Canada starting in August with full distribution in September. The new recipe was achieved by further optimizing the blend of flavors using the same ingredients to deliver a great Coke taste, according to the company. The new design will be featured on all Coca-Cola Zero Sugar products, including 7.5- and 12-ounce cans; fridge packs; and 13.2-ounce, 16.9-ounce, 20-ounce, 1.25-liter and 2-liter bottles. The new packaging is simplified and celebrates the iconic logo, beginning with the brand’s original and universally recognized red, with black Spencerian script, signaling the Zero Sugar variety, it says. The updated Coca-Cola Zero Sugar already is on shelves across Europe and Latin America and will roll-out globally over the course of 2021.

The Coca-Cola Co., Atlanta

Internet: https://us.coca-cola.com/

Distribution: National

KEYWORDS: Coca-Cola Zero Sugar packaging design reformulation

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